What's Behind the Dodo Empire
The founder of the Dodo Pizza chain, Fyodor Ovchinnikov, told Svoiy delo how to overtake international giant pizzerias, capture Moscow with a franchise from the regions and conquer the Chinese…

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Accounting in an online store: 7 cases and life hacks
When an online store grows, the number of orders increases, and the staff expands, keeping records and documentation in online spreadsheets or, moreover, in Excel is no longer just inconvenient.…

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5 entrepreneurial mistakes that hurt your business
Any business requires a thoughtful approach and thorough preparation. If you take it too lightly, then the probability of failure will be too high to hope for a positive outcome,…

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7 life hacks for entrepreneurs
1. Make a Deadline List Instead of a To Do List Most likely, you have a to-do list - in a notebook or organizer, in notes on your phone, or…

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5 Qualities a Successful Entrepreneur Must Have
In order to become a successful businessman, it is not enough just to come up with an interesting business idea and offer it to people. To successfully run your business,…

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How to properly arrange content to get to the top of search engines? 5 tips from the pros

Everyone has their own reasons to create their own website. Some need it to promote their business, while others need it to declare their expertise and bring knowledge to the masses. And some decide to make money on ads placed on the pages. In any case, to achieve your goals, you need traffic, and you can count on it only with properly designed content.

First you need to decide which target audience you are targeting. This will allow you to choose a competent style of writing material and its design. Be sure to draw up a content plan for publications so that they come out regularly. Continue reading

Checklist: how to build a career in 50+
Recruitment professionals and organizational leaders have noticed that the most vulnerable part of the population is among the unemployed people aged 50 and over. They have not yet retired, but…

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Advertising methods of business promotion
Advertising is the engine of trade. This statement has long been beyond doubt. The rule works almost 100%, applies to the promotion of almost all goods and services on the…

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Olga Bubnenkova: “A real pr-specialist maneuvers between the cultural, economic, news and political spheres”
Modern PR man: creator of the company's image “I am often asked by beginning PR specialists about what a specialist in the field of PR communications should be like. Is…

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Checklist: how to build a career in 50+
Recruitment professionals and organizational leaders have noticed that the most vulnerable part of the population is among the unemployed people aged 50 and over. They have not yet retired, but…

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