It doesn’t matter how many people per day visit your online store if they don’t buy anything and don’t even put the items they like in the shopping cart. Conversion is one of the pillars on which the work and prosperity of any online trading platform rests. It directly depends on how long your business will last.
In 2020, with many staying at home more often, marketplaces have begun to feel better. But it is not certain that all e-commerce platforms will retain customers in 2021. Continue reading
Advertising is the engine of trade. This statement has long been beyond doubt. The rule works almost 100%, applies to the promotion of almost all goods and services on the market. Of course, there are always exceptions, but it is safe to say that advertising methods of business promotion are the most effective. Some of them are practically free, others require material investments. Consider the main types of advertising that will help you make your company’s products or services more popular.
Without investments: the main advertising methods for promoting a business for free Continue reading
Almost everyone has experienced visiting an online store in their life. Suppose you wanted to buy a multifunctional multicooker to forget about the long standing at the stove. And so you go on a journey through the electronic storefronts, and there … There are 20-30 options on each of them with prices, but without any details (no characteristics, no description). Or, as an option, an instruction is attached to each product in electronic form, there are about twenty pages. And in addition to information about the technique, I would like to understand what conditions of cooperation are offered to you. But no – there is no information, and you see, for example, this picture:
Accordingly, the question of the choice of products and the outlet itself remains open. Continue reading