Ads We Don't See, But They Work: 5 Facts About Influencer Marketing
Today, creating a recognizable brand has become much more difficult than 10 years ago. People are tired of the aggressive imposition of goods and services. And the promotion channels have…

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From a Nissan salesperson to the head of a premium car dealership: Vladislav Koval shared his success story
Vladislav was always fond of cars and even in his youth he dreamed of connecting his life with work in prestigious car dealerships. He received his first position as a…

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How to properly arrange content to get to the top of search engines? 5 tips from the pros
Everyone has their own reasons to create their own website. Some need it to promote their business, while others need it to declare their expertise and bring knowledge to the…

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What is a legal address and why does an entrepreneur need it?
There are several forms of business in Russia. The most common are sole proprietorships and LLCs. They have significant differences in terms of reporting and registration in the tax. Being…

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Guerrilla Marketing: Features and Benefits
The author of the book himself attributed to guerrilla marketing unusually designed business cards, booklets, leaflets, which were left in the places where the representatives of the target audience are…

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explain and understand

When you need a translator: 5 misconceptions about translation

Absolutely any translation can be done using an automated program
when you can not do without an interpreter
Photo: Unsplash
Automatic translation programs are constantly being improved. Their translation is less and less like the broken speech of a robot. However, only a person can make a high-quality translation, since a computer cannot capture all the subtleties and properties of the language, as well as the peculiarities of the national culture. Of course, you will be able to receive the translation, but not the fact that it will be usable. Continue reading

How to quickly learn business English? 5 tips from a business English coach

We often fall under the delusion that if you just learn English, then you can use it in all situations. On a tourist trip, in informal communication and, of course, in solving business issues. But actually it is not.

Of course, you will be able to communicate in English while working, having mastered the conversational skill. But will you be able to compose a competent business letter, explain and understand specific terms in professional jargon? Continue reading

When you need a translator: 5 misconceptions about translation
Absolutely any translation can be done using an automated program when you can not do without an interpreter Photo: Unsplash Automatic translation programs are constantly being improved. Their translation is…

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Checklist: how to build a career in 50+
Recruitment professionals and organizational leaders have noticed that the most vulnerable part of the population is among the unemployed people aged 50 and over. They have not yet retired, but…

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10 trends
Every entrepreneur is concerned about the question: "How to keep regular customers and attract new ones?". In this article, we have collected the most important trends of the year that…

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5 things that will never make you a successful Instagram blogger
Today, Instagram is no longer just a photo sharing app. Five years ago, no one imagined that this is a new business platform where you can (and, it turns out,…

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