What's Behind the Dodo Empire
The founder of the Dodo Pizza chain, Fyodor Ovchinnikov, told Svoiy delo how to overtake international giant pizzerias, capture Moscow with a franchise from the regions and conquer the Chinese…

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How has the retail shopper changed during the pandemic? 4 main trends
Life after the pandemic is fundamentally different from what it was “before”. If earlier we went to work in the office, now many people work remotely. Our habits have also…

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Hobby business: how to work from home, make beautiful things and make money from it
There are actually a lot more creative and talented people than you think. Often we do not notice them, because they hide under the strict office suit that you have…

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5 professions of the XXI century, which are relevant today more than ever
Now, few people will remember that once there were such professions as a telephone operator, a lamplighter or an ice peddler. But relatively recently, these were ordinary specialties, and it…

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Hookah catering - a new format of aromatic and smoky business
The audience of metropolitan hookah bars has grown several times over the past 3-4 years, but the pandemic and legislative restrictions have shaken the market so much that many establishments…

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explain and understand

When you need a translator: 5 misconceptions about translation

Absolutely any translation can be done using an automated program
when you can not do without an interpreter
Photo: Unsplash
Automatic translation programs are constantly being improved. Their translation is less and less like the broken speech of a robot. However, only a person can make a high-quality translation, since a computer cannot capture all the subtleties and properties of the language, as well as the peculiarities of the national culture. Of course, you will be able to receive the translation, but not the fact that it will be usable. Continue reading

How to quickly learn business English? 5 tips from a business English coach

We often fall under the delusion that if you just learn English, then you can use it in all situations. On a tourist trip, in informal communication and, of course, in solving business issues. But actually it is not.

Of course, you will be able to communicate in English while working, having mastered the conversational skill. But will you be able to compose a competent business letter, explain and understand specific terms in professional jargon? Continue reading

Advertising methods of business promotion
Advertising is the engine of trade. This statement has long been beyond doubt. The rule works almost 100%, applies to the promotion of almost all goods and services on the…

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5 entrepreneurial mistakes that hurt your business
Any business requires a thoughtful approach and thorough preparation. If you take it too lightly, then the probability of failure will be too high to hope for a positive outcome,…

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How do you decide to change jobs? 5 tips for those who really want, but are afraid
It can be considered a great rarity when you like work “from” and “to” throughout your working life. Most often, after a while, it begins to annoy, thoughts appear to…

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5 branding misconceptions that are keeping your business from growing
The high achievement of any company is that its brand is recognized by a large number of people. A memorable color scheme, an interesting logo and a sonorous slogan work…

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