4 directions that will change the approach to accounting in 2021
The pandemic that happened in 2020 significantly affected the usual course of life and, of course, the business sector. Decrees of the President and subsequent Decrees of the Government, clarifications…

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Guerrilla Marketing: Features and Benefits
The author of the book himself attributed to guerrilla marketing unusually designed business cards, booklets, leaflets, which were left in the places where the representatives of the target audience are…

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How to increase sales
1. Launch the New Year's tariff or the "Gift with Purchase..." promotion Whatever your company does, you can always create a favorable rate and come up with an unusual gift…

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What's Behind the Dodo Empire
The founder of the Dodo Pizza chain, Fyodor Ovchinnikov, told Svoiy delo how to overtake international giant pizzerias, capture Moscow with a franchise from the regions and conquer the Chinese…

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5 surefire ways to increase sales in any business
Sometimes entrepreneurs face a "freeze" in sales. It would seem that the business is built perfectly, but customers still bypass you. Maybe it's the wrong positioning. We have put together…

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Checklist: how to build a career in 50+

Recruitment professionals and organizational leaders have noticed that the most vulnerable part of the population is among the unemployed people aged 50 and over. They have not yet retired, but they are unlikely to get their dream job. Or is it a myth? If you are in this category, now is the time to act. There are some useful tips to help you find yourself and become successful.

Assess your resources
how to find a job at 50
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9 hidden signs that they want to fire you any day

The job market is rarely teeming with dream jobs, so no one wants to be fired without warning. But the manager at any time can tell you: “Goodbye, our meeting was a mistake.” How to understand that you are a candidate for dismissal and correct yourself before it’s too late? Information can be gleaned from the experience of HR specialists, employees and leaders of large companies.

Here are 9 wake-up calls, after which you need to look for a new job or muster up your will and correct your mistakes on the spot. Continue reading

How renting a diesel generator will help keep work going even in times of crisis

Diesel generators are used in a huge number of facilities, and in some places they simply have to be installed according to the regulations. And all because the availability of electricity and its uninterrupted supply are important parameters for the functioning of many socially significant, public and private enterprises. Diesel generators are needed on construction sites, in the development of oil and gas fields and the construction of pipelines, in agriculture, food industry enterprises, as well as for rescue and emergency work. Continue reading

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5 entrepreneurial mistakes that hurt your business
Any business requires a thoughtful approach and thorough preparation. If you take it too lightly, then the probability of failure will be too high to hope for a positive outcome,…

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How to make your business recognizable? 5 tips
Every businessman dreams of his business flourishing and profit growing. And brand recognition is of great importance in this - people saw your logo and immediately understood what product or…

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Guerrilla Marketing: Features and Benefits
The author of the book himself attributed to guerrilla marketing unusually designed business cards, booklets, leaflets, which were left in the places where the representatives of the target audience are…

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What should be a profitable online store in 2021: main trends
It doesn't matter how many people per day visit your online store if they don't buy anything and don't even put the items they like in the shopping cart. Conversion…

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